Camila Cordoba
I believe in the power of stories, how they shape brands, build communities, and create movements. For over a decade, I've crafted digital narratives that not only engage audiences but also inspire action. From leading influencer partnerships to managing high-stakes brand communications, my work thrives at the intersection of creativity, data, and cultural insight. As a bilingual strategist, I bridge worlds, ensuring that messages resonate across diverse audiences.
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What Drives Me
I thrive on crafting digital experiences that go beyond likes and shares. I build communities, spark meaningful engagement, and turn brands into storytellers. Whether it’s leading influencer campaigns, navigating the fast-paced world of digital strategy, or bridging cultural gaps with bilingual content, I bring passion, precision, and creativity to every challenge.
Let’s create something unforgettable.
Education
DePaul University. Chicago, IL, United States
Master’s in Public Relations & Advertising (PRAD). June, 2025
Pontificia Universidad Javeriana. Bogota, Colombia
Bachelor of Social Communications & Advertising
Awards & Honors
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Outstanding Achievement and Leadership in Public Relations and Advertising
DePaul University, College of Communication – June 2025
Selected by faculty as the top student in the PRAD graduate program. GPA: 4.0 -
Selected Presenter, 2025 Midwest Popular Culture Association/American Culture Association (MPCA/ACA) Conference
University of Iowa, Iowa City – Royal Pains crisis communication case study -
PRAD Graduate Merit Scholarship
DePaul University – October 2023 -
Graduate Assistantship Award – Communication
DePaul University – August 2023 -
Nominee, Student Employee of the Year
DePaul University – 2024 & 2025
Work Experience
DePaul University – Digital Graduate Assistant, College of Communication
June 2023 – Present | Chicago, IL
DePaul University – Translator & Interpreter, Department of Modern Languages
May 2023 – Present | Chicago, IL
iProspect – Social Media & Content Manager
April 2022 – March 2023 | Bogotá, Colombia
iProspect – Senior Community Manager
January 2016 – March 2022 | Bogotá, Colombia
Impulse Interactive – Community Manager
October 2015 – January 2016 | Bogotá, Colombia
MediaCom – Intern turned SEO Executive
January 2014 – August 2015 | Bogotá, Colombia
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Steered social media strategy, growing platforms by 23% in under a year.
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Created and curated digital content that tells the story of students, faculty, and alumni, bringing the College’s brand to life.
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Kept a pulse on digital trends, advising leadership on how to stay ahead in an ever-evolving landscape.
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Managed website content and PR initiatives, ensuring consistency and impact.
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Transformed words into bridges, ensuring seamless English-Spanish communication for contracts, academic materials, and more.
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Provided consecutive and simultaneous interpretation for key events and organizational meetings.
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Partnered with community organizations to make messages culturally relevant and impactful.
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Launched and led the influencer marketing division, overseeing 20+ partnerships in less than a year.
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Crafted social media strategies that didn’t just boost engagement—they created conversations.
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Managed a team of community managers, ensuring every post aligned with business objectives and brand voice.
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Monitored social listening tools to track sentiment, optimize content, and safeguard brand reputation.
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Led digital campaigns for powerhouse brands like Bayer, Liberty Mutual, and Parmalat.
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Developed branding strategies that spoke directly to Hispanic audiences.
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Automated FAQs and reduced response times by 50%, proving that efficiency and engagement go hand in hand.
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Maintained a lightning-fast 1-hour response time while managing 300+ inquiries per month for Bayer.
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Managed accounts for brands spanning industries—Bimbo, Caterpillar, Kinder, and more.
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Launched campaigns that turned passive audiences into active communities.
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Led projects from strategy to execution, proving that creativity backed by data drives results.
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Took Max Factor’s regional digital presence to the next level.
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Created monthly newsletters, optimized content, and spearheaded new social media accounts.
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Climbed the ranks from intern to executive, proving that hustle and passion open doors.
SKILLS & SUPERPOWERS
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Social Media & Influencer Marketing: Meta, TikTok, X, YouTube, LinkedIn, Pinterest—you name it.
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Paid Media Strategy: Meta Ads, TikTok Ads, YouTube/Google Ads, LinkedIn Advertising.
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Analytics & Social Listening: Sprout Social, Social Studio, Meltwater, Infegy, Brandwatch.
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Content & Digital Tools: MailChimp, Canva, WordPress.
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Languages: Spanish (Native), English (Fluent).
